Women and Football: Popularity on the Rise
National Girls & Women in Sports Day is coming up fast on February 1. This day serves to celebrate the extraordinary achievements of women and girls in sports. Seeing as the 51st NFL Super Bowl is just a few days after, let’s take a look at the progress women have made in the male-dominated world of football.
According to a study by Ohio University, about half of all American women are football fans as opposed to 69% of American men. In fact, women are the fastest-growing audience for the National Football League. The 2015 Super Bowl viewership was made up of a 47% female audience. More women watched the Super Bowl than the Academy Awards or the Grammys!
More women are not only watching football, they are playing the sport in great numbers as well. In fact, 1,715 girls played 11-man football during the 2013-2014 high school and college sports season. This means that female participation in football has increased by 161% since the 1999-2000 season.
This growing involvement at both the fan and participation levels, is driving the demand for women on the field in roles of authority. The Arizona Cardinals and Buffalo Bills both made history by hiring women in coaching capacities: Jen Welter works as an Assistant Coach for Arizona and Kathryn Smith is a Special Teams Coach for Buffalo. There are also three teams owned outright by women: The Chicago Bears, Detroit Lions, and Tennessee Titans. As for executive positions, women currently hold positions in the NFL as chief health and medical advisor and chief marketing officer. Another prominent female in the NFL is Charlotte Jones Anderson, Vice President and Chief Brand Officer for the Dallas Cowboys and Chair of the NFL Foundation.
While women have made great progress in the world of football in recent years, there is still work to be done to increase their presence even more. To learn more about football’s fastest-growing market and the women dominating the industry, checkout the infographic below, created by Ohio University’s Online Master’s in Coaching and Athletic Administration program.https://www.myfantasysportstalk.com/women-and-football-popularity-on-the-rise/https://i0.wp.com/www.myfantasysportstalk.com/wp-content/uploads/2017/01/a-34.jpg?fit=600%2C380&ssl=1https://i0.wp.com/www.myfantasysportstalk.com/wp-content/uploads/2017/01/a-34.jpg?resize=150%2C150&ssl=1NFLRecent Posts#football,Women,women and footballNational Girls & Women in Sports Day is coming up fast on February 1. This day serves to celebrate the extraordinary achievements of women and girls in sports. Seeing as the 51st NFL Super Bowl is just a few days after, let’s take a look at the progress women...Dan SchalkDan Schalkmyfantasysportstalk@gmail.comAdministratorDan Schalk is a sports enthusiast with degrees in Sports Coaching and Sports Management. He founded MyFantasySportsTalk in July of 2014 to bring a new platform to the sports media industry and allow various sports fans across the country have their voices be heard. Hailing from Buffalo, NY the land of the real chicken wing, you can stay up-to-date with Dan on Twitter @ffsportstalk You can also check some of Dan's work at Fantasypros.com, as he covers the Houston Astros as a team correspondent.MyFantasySportsTalk